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Hallmark ready to Launch Movie Channel in HD

Satellite television new on Hallmark Movie HD Launch

Crown Media will launch its new high-def Hallmark Movie Channel in Peoria, Illinois on April 2 and will include a screening of The Magic of Ordinary Days and an appearance by veteran actor Ernest Borgnine.This is According to an article by TV Week.With the scheduled launch of the channel next week, the Crown Media’s decision to launch the event in the Peoria is that the channel fares well in the market. Hallmark Movie Channel has entered a deal with Disney for movies like The Shaggy Dog, Flubber, Old Yeller, The Princess Diaries and The Santa Clause as the channel will make 30 original movies in 2008.

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DirecTV reached agreement with Hallmark Channel

From Satellite TV News
The leading satellite television provider DirecTV has renewed the carriage rights of Crown Media Holdings Hallmark Movie Channel and Hallmark Channel for multi-year term. The terms of the deal was not disclosed. This carriage agreement will allow DirecTV to carry standard and high-definition versions of Hallmark Movie Channel. DirecTV on its press release stated that the sat caster won’t carry The Hallmark Movie Channel’s high-definition version during its launch on April 2.

To learn more on DIRECTV Hallmark deal